How does your Instagram measure up?
Type your dealership's handle. We read your profile and your nine latest posts, then tell you what works, what is missing and what to fix first.
- Completely free
- No account
- No email
- A score out of 100 One number built from eight checks, so you know where your account stands at a glance.
- Eight checks Profile, rhythm, formats, photos, captions, content mix, hashtags and engagement, measured against what works for dealers.
- Your posts, one by one Each of your nine latest posts, with what it does well or what would have made it work better.
What the audit looks at
Your public profile and your nine latest posts, judged against what actually brings buyers to a dealership through Instagram.
- Profile
- A name buyers can search for, a bio that says what you sell and where, and a link that leads to your stock.
- Posting rhythm
- How often you post and how long since the last one. Three to five posts a week keeps a dealer visible.
- Formats
- The mix of reels, carousels and single photos. Reels reach people who do not follow you yet.
- Photos
- Is the car the star: sharp, well lit, framed whole, on a tidy background, in a feed that looks like one business.
- Captions
- Model, year, mileage, a price or a reason to ask for it, a clear call to action and your town.
- Content mix
- Stock, new arrivals, handovers, sold cars and the team: what makes a buyer trust you enough to visit.
- Hashtags and local reach
- Relevant hashtags that mix the make and model with your town and region.
- Engagement
- Likes and comments per post, compared with your follower count.
The audit reads the public data Instagram shares for professional accounts (business or creator). Switching a personal account to professional is free and takes a minute in the Instagram settings. We never ask for your password and never post anything.
The other free tools
What if every vehicle became a video?
These tools save you a few minutes. Karbeam saves you your afternoons: from your listing it produces the video reel, the branded visuals, and publishes them to Instagram and Facebook.